How to create a professional band EPK
An EPK is the first impression a venue gets. Here's what to include and how to make it look professional.
What is an EPK?
An EPK (electronic press kit) is a single page that tells a venue everything they need to know about your band. It replaces the folder of attachments and the chain of links that most bands send.
A good EPK makes it easy for a venue to say yes. A bad one makes them move on to the next band.
Start with a strong hero image
The first thing a venue sees is your hero image. Use a high-quality photo of the band—ideally a live shot or a professional promo photo. Not a logo, not a blurry phone snap.
The image should be landscape orientation and high resolution. It sets the tone for everything else on the page.
Write a clear, concise bio
Your bio should answer three questions: who you are, what you play and where you've played. Keep it to a few paragraphs.
Don't list every gig you've ever done. Mention two or three notable venues or events and let the rest be implied. If you have a notable achievement—a festival slot, a support slot for a known act—mention it.
Include photos, video and audio
Venues want to see and hear you. Include a few live photos, a featured video (ideally a live performance or a music video) and audio samples.
Quality over quantity. Three great photos are better than ten mediocre ones. One strong video is better than five shaky phone recordings.
List your setlist and format
Tell the venue what you play: your typical set length, number of sets and the kind of material (covers, originals, or both). If you have a featured setlist, include it.
This helps the venue understand if you're a fit for their night. A 3x45-minute covers set is very different from a 30-minute original set.
Add your stage and technical requirements
If you need a PA, lighting, specific backline or a particular stage footprint, say so. This helps the venue's sound team prepare and shows you're professional.
Include your technical rider, stage plot and input list if you have them. If you don't, at least note your basic requirements.
Make your booking contact obvious
The venue needs to know how to reach you. Put your booking contact—name, email and phone—prominently on the page.
State your preferred contact method. If you respond faster to email than phone, say so.
Share one link, not a folder
When a venue asks for your EPK, send one link. Not a Google Drive folder, not a PDF, not a zip file. One link to a professional page.
The Band Planned builds your EPK from your band profile. When you update your profile, the EPK updates automatically. You share one link and it's always current.
FAQ
Should my EPK be a PDF or a web page?
A web page is better. It's easy to update, works on any device and doesn't get flagged as spam. A PDF is fine as a backup but a link to a web page is more professional.
How often should I update my EPK?
Update it whenever something significant changes—new photos, a new video, a new notable gig. If you're using The Band Planned, updating your profile updates the EPK automatically.
Related features
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